Branding is a journey.
We're here to Help.

Branding your business doesn't have to be complicated. We specialize in creating cohesive brands through strategic brand strategy. Working with Birch & Lime for your brand strategy will establish a unified image across all marketing platforms so your company becomes instantly recognizable.

ABOUT US
OUR WORK

Plan

Strategic branding is essential for your business. A brand helps to distinguish your business from your competition and makes you more recognizable to customers. In other words, the brand experience is heavily tied to company value and long term success.

Design

Your brand is your customer’s overall perception of your business. It’s your reputation. To be successful, the branding has to be consistent with its messaging and appearance. Truth is: creating a strong brand doesn’t just happen overnight and it’s not just a concept. Branding takes the investment of time & energy.

Market

You can directly reach your customers, boost conversion, establish credibility, and generate sales all while you sleep with a professional website, even in the hours you're sleeping. Technology is used more than ever and websites are essential for success. Let us take care of your online presence, while you take care of business.

Get To Know Us

We are a design firm specializing in strategic brand marketing, identity, and web design. Based in Lexington, Kentucky, we love working with members of our community. We believe in the value of face-to-face conversation, especially over a hot coffee or a cold beer, however our work isn’t limited by our geography, we provide personalized service wherever you are.

Dive Deeper
INDUSTRY EXPERTISE

Food & Beverage

Pharmaceutical

Health & Wellness

Hospitality

Entertainment

Professional Services

Mental Health

& More!

CREATIVE SERVICES

Strategy

Creative Direction

Brand Identity

Illustration

Typography & Lettering

Messaging

Web Design

Web Development

Packaging

Digital Design

Brand Audits

OTHER SERVICES

Web Management

Brand Audits

Consultancy

Retainer Packages

What We Do

We work with startups, growing businesses, and local favorites to craft beautiful brand identity rooted in sound strategy focused on community. It doesn’t matter if you’re an established brand needing a refresh, or an entrepreneur with a brand new vision – we’ll make your vision a reality.

See Our Services

What We Do

We work with startups, growing businesses, and local favorites to craft beautiful brand identity rooted in sound strategy focused on community. It doesn’t matter if you’re an established brand needing a refresh, or an entrepreneur with a brand new vision – we’ll make your vision a reality.

See Our Services

Why trust us with your branding

To build your brand identity, you need an innovative yet experienced strategist driving your design. That’s where we come in. With over a decade of experience in design and strategy, we provide expertise you can trust to guide the creative development of your brand.

Learn More

Why Us

To build your brand identity, you need an innovative yet experienced strategist driving your design. That’s where we come in. With over a decade of experience in design and strategy, we provide expertise you can trust to guide the creative development of your brand.

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Learn More

Branding doesn't have to be complicated. Let us help.

Get Started